show sidebar & content

Berding Surveying Identity

16 Mar 2001 / in

This regional surveying company was introducing a new 3D laser scanning process to the local market and needed an identity that explained what they do in a simple and direct way. The new mark uses lines and points to describe a boundary around the company name and adds a 4-part ‘rubric’ that explains the surveying process as establishing “point-line-plane-surface” for their clients.